Rick Genest, Thierry Mugler F/W ‘11

As to the Mugler campaign; no, just no.

I get the feeling that the photographer (Mariano Vivanco, according to Google) thought that just the interest created by Zombie Boy’s tattoos would suffice, that there’s no real reason to try anything innovative just because: Hey, we’ve got Rick Genest, and that’s enough for anyone.

As an editorial it would be decent, not really awe-inspiring but passable. As a campaign, it’s boring. Tired, uninspiring, tedious

I like Rick so I’m not going to say anything about him, and the video has some beautiful albeit fucked up imagery, so it makes me wonder if Mariano Vivanco just pulled the final photos out of his ass and called it a day.

Lazy photographer, lazy lazy man.